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Selection of logotypes.
LOGOTYPES
Every visual identity needs an anchor. The logotype isn't necessarily the most time-consuming component when it comes to branding, but it is always central and often a good place to start.





Concepts and styles
Monogram logos - symbols incorporating the first letter(s) of the business name

[Landscape architects]

[Jewelry designer]
Expressive typography - symbols and visual expression incorporated in the text

[Office space]

[Nightclub event]
Abstract symbols - symbolic and/or interpretive visual representations

[Chocolate]

[Government organisation]
Image-based symbols - symbols based on images with clear motifs

[Sportswear]

[Research foundation]
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